Mintel runs an annual content marketing campaign speaking to consumer trends across select industries. This is to highlight the knowledge and insights of Mintel analysts. As one of the lead designers for this campaign, I set the design concept overarching all of the pieces.
Full campaign included: eBook web version and printed version of content piece, one-pager, A0 poster, email images, email signature banner, landing page assets, social media images and digital ads.
